Tuesday 11 January 2011

Esperitu Santo

Here's the latest scratchboard from US artist Michael Halbert. His brief was to create a cloven-hoofed Devil recoiling in fear from the Holy Spirit, an illustration to grace the label of a new wine produced by Chateau de Calvieres in the Camargue region of southern France. The wine is called Esperitu Santo (Holy Spirit). I'm sure you'll agree that Michael has succeeded brilliantly. His scratchboard appears as a steel-plate engraving, which implies chateau status in France (CLICK for detail). Note the vine leaf which hides the Devil's loins instead of the usual precarious fig leaf. The title link takes you to Michael's website for a stage-by-stage account of this project, complete with a 10-minute YouTube video of the work speeded up and narrated by Michael with tips on how he achieves his effects. It's a must for anyone seriously considering a career in commercial art.

2 Comments:

At 14/1/11, Blogger Guillaume said...

Reminds me of Unibroue's beer label for La Maudite and L'Eau BĂ©nite.

 
At 15/1/11, Blogger Unknown said...

Hi, Guillaume

Michael does a lot of labels, French wine and US whisky mainly, but he may have created the labels you mention. His scratchboard, which looks like engravings, is much in demand. Visit his website. It's amazing how much artwork he has produced over the years.

 

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